Logo and change of idea

New Company name

Today we have been working on our logo name and style of font to help develop a better and more professional logo. We originally called our logo "MMHC" which stood for each of our initials e.g. Malachi, Max, Hayley and Callum. We decided that the the ideas on our initial idea did not work well and that there was no enough thought put into so we decide to look up other looks to draw inspiration for style, name and appearance. we looked at Logos such as Marvel because we felt they had more features symbolic to company embedded in their logo which made them stand out and look stronger in appearance because they resembled what the company was about. Marvel uses a lot its iconic comic book characters to communicate both its success and the fact that they are a comic book company.

We decided to change our name to free flow because we felt that it worked best with our company because it communicated that we are a company that work free flowing when given a task and can always turn out a both positive and easy animation effective in movement and appearance. Free Flowing just sounds like we are a company that takes things at a time and work easy with deadlines, time and can always deliver a great product, there is no chaos with our studios.